Verified Premium Plus Beef
Consumers are asking for pre-harvest evidence from the farm to help them feel confident that dairy animals are not abused at the dairy.
The Verified Premium Plus rating is earned by a careful review of actual practices at the dairy-generally by a herd veterinarian or other third party veterinarian.
After the beef market requests a pre-harvest evaluation, the verifier arranges to inspect the dairy and rate the producer's actions, records, animal care, etc.
The meat they process will be marketed to retail food companies with confidence that the animals, environment, and personnel have not been abused.
Consumers have their needs met resulting in confidence in the safety of the hamburgers, etc. that they purchase.
Verified Premium Plus Newsletters
Beef Trim 1-30-12
Beef Trim 12-16-11
Beef Trim 11-07-11
Beef Trim 9-21-11
Beef Trim 8-12-11
Beef Trim 5-27-11
Beef Trim 4-20-11
11-15-10
9-16-10
2-23-10
11-2-09
10-1-09
8-1-09
7-1-09
6-1-09
4-7-09
3-1-09
2-1-09
1-7-09
12-5-08
11-3-08